Ignore traditional marketing in favor of testable, trackable, scalable ways to reach customers.

Rapidly test ideas, identify problems, and validate possible solutions.

Be productive by harnessing the power of motivation, focus, teamwork, goals, managerial skills, decision making, innovation, and knowledge.

Organize work into weeklong sprints, leverage SCRUM communication tools to conduct meetings, identify team goals, and set timelines

Communicate your purpose and use it to drive innovation, loyalty, teamwork and more.

Understand people better

Change yourself to change your company based on historical shifts in industry and innovation.

Create memorable experiences (for customers or employees) with lasting impact.

Develop daily habits for structure and discipline.

Lead your team with candor for effective communication and results.

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Lead your team

Master your own self-control and gain insights on willpower.

Seize the impact of disorder and chaos and defend your company and capture momentum that drags others down.

Build the right product

Delegate tasks

Manifest the life you want by identifying areas of self-sabotage, and embracing your personal strengths.

Listen to feedback

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Be different. Instead of defeating your competition, seek to create original industries where you company can grow to be a monopoly.

Lead your team

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Scale fast

Biohack your brain into working faster and more effectively with nutrition, exercise, environment design, and meditation.

Design experiential transactions that extend beyond traditional views of products and services, and create memorable, immersive value for your customers.

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Motivate yourself

Examine famous philosophies and studies on expressions of power as boiled down into 48 applicable laws.

Use 'a killer work ethic' to fuel your growth like Daymond John.

Understand user behavior

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Harness modern day modes of power to apply change and lead well.

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Follow steps to build a viral marketplace, and leverage the advantages that are available only to platform companies.

Build an outstanding culture that lives out the values of outstanding customer service.

Influence others

Optimize your behaviors

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Understand the rise of behavior economics, big data, and

Practice new skills deliberately, while focused on these clear steps to learn fast and pursue mastery.

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Go viral and illicit massive change by setting the right triggers and leveraging the right people.

Be smart with money as a non-profit

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Build a global brand with insights on the passion, hardships, and relationships that made Nike a success.

Persuade customers

Use Google's design sprint method to test ideas and develop validated solutions to problems in only five days.